top of page


Age Group Performance Goal Setting
Goal setting becomes increasingly important as swimmers move into the Age Group Performance stage. Training volume increases, competition standards rise, and swimmers begin to experience the pressure of expectations — both internal and external.
At this stage, goals are no longer just about what swimmers want to achieve, but how they approach their training, racing, and daily habits.
This guide explains how Outcome, Performance, and Process Goals work together
Jan 63 min read


Learning to FLY
"Swimmers’ Journals capture the moments, memories, and turning points that shape a Bluefins swimmer — from races and PBs to confidence, setbacks, comebacks, friendships, and insights away from the pool."
I joined Bluefins over the summer break, not really knowing what to expect from a new club where I didn’t know anyone. I was small, skinny, and hardly looked like a swimmer. My parents only put me in lessons because they couldn’t swim themselves.
Dec 12, 20255 min read


County Qualification Explained
Every Autumn, as the race calendar builds and we head towards Christmas, one question comes up again and again from parents:
“How does County Qualification actually work?”
Nov 26, 20256 min read


Licensed Meets Explained
If your swimmer has started competing, you’ve probably heard the term “Licensed Meet.”
You might even have seen codes like “Level 3 – LC” on a meet notice and wondered what it all means.
Oct 21, 20256 min read


Swim England Rankings Explained (and What Parents Should Ignore)
If your child is in our Skills Academy, Competitive Development, or County Development Squads, you may have already come across Swim England Rankings. This is often the first moment swimming feels “official” — times appear online, filters sort results, and suddenly every swim has a number attached to it. 🏊♂️📲
Sep 29, 20255 min read
bottom of page